CASE STUDY
NSW GOVERNMENT

Investment Pitch Presentation

The Brief

The Department of Regional NSW is a central agency focused on enhancing local workforces, liveability, and economic diversification for our regional communities.

To support this mission, TD were briefed to develop a pitch presentation template to help drive investment in specific regional areas.

The Strategy

Leveraging supplied content, TD creatively executed a pitch presentation that sought to convey a range of complex information in an engaging and succinct way.

To ensure immediate recognition as a Regional NSW activity and to create a seamless audience experience, TD utilised the overarching brand template as the base. Where possible, content was then adapted to visual based assets including iconography, graphics, infographics and maps. These were further supported with emotive and context specific imagery to improve overall creative value.

The Results

The delivery of a dynamic presentation that improved potential opportunities for regional investment. The presentation structure also allowed for flexibility in leveraging for wider regions.